Archive for the ‘Voice Overs’ Category
One Way You’ve Never Thought of To Improve Your Affiliate Marketing Conversion Rate
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Like most people, you’re probably wondering how you can improve your affiliate marketing conversions.
Like many more people, you’re strapped for time and likely haven’t given too many “outside the box” ideas any consideration, but that’s where you could really strike gold.
1 way that the majority of people haven’t considered (let alone know about) is the strategic placement of audio on your landing pages.
What could be better than a more personalized approach to welcome the visitor to your site and set the tone for a potential sale?
You can achieve that human connection by using the intimacy and power of the human voice by way of a voice over recording that puts your customers at ease when they are deciding whether to continue on, their visit ideally resulting in a purchase made at your web site.
Adding a voice over to your landing pages will:
1. Make your web site more human
2. Encourage prospects to buy
3. Give the impression that you are present
By using audio on your landing pages, you’ll notice a dramatic difference in how you can communicate with prospective buyers and establish a personal relationship without having to do the initial networking. You may also see an increase in your affiliate marketing conversion rates which is after all what you’re going for, right?
What should your voice over recording say?
Take a good look at the copy on the landing page. Your voice over should be a conversational representation of the words on the page without “reading” the words on the page.
What I mean by this is that your voice over should elaborate on the points, not regurgitate them just as you would present a PowerPoint presentation. You may not read the slides verbatim, however, you do regard the bullet points on the slides as a guide and touchstone to move the conversation along and way of reinforcing the principal message leading to a successful conversion.
Once you have scripted your message, most messages being about 1 minute to 3 minutes in length, the next step is to have it recorded by a professional voice talent experienced in recording for projects similar to yours.
You can hire freelance voice over professionals easily online. Just post a job to receive responses, browse the featured voice talent directory, or search by keyword and contact a professional directly from their profile.
Build Trust and Get More Cha-Ching! By Using Voice Overs on Your Sales Pages
Leave a CommentYour web site is a useful tool for making sales in your sleep, but could it be making even more money for you during those twilight hours?
Every good marketer knows: The medium is the message.
When someone is reading your sales copy and about to make a purchase, all they really get from you socially perhaps is some cleverly written text that outlines the features and benefits that state why they should go ahead and take their credit card out of their wallet.
What if you could up the ante and reach those prospects on a heightened, more emotional level?
You can! By using voice overs.
Professional voice-overs help to build trust and make an instant connection with the people who visit your web site.
Adding a voice over isn’t just another bell or whistle to your web site, you’ll be ingeniously employing another medium to help you communicate your message, in this case, delivering your message using audio via your web site.
By getting up close and personal at the point of sale, you’ve found another way to persuade prospective customers to buy, and as a bonus, have also given the world a better idea of who your company is through audio branding, using the human voice to start a favorable relationship that is profitable and engaging.
Voice Overs Are Becoming The Norm On The Internet
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Voices on The Web
One of the fastest growing applications for audio on the web is voice over.
Voice overs when used on the Internet can:
Sound On or Off?
There are two ways that you can present the voice over on your website.
1. When a visitor lands on your site the voice over can start playing immediately.
2. The visitor can choose to initiate the voice over by clicking a start button or turning the audio on.
Know This
Whatever it is you choose to do, having a voice over on your website is becoming a standard practice and people are more comfortable today listening to a voice over on the Internet than ever before.
Used well, the voice over independently starts new customer relationships at your website and can also personify your brand.
Another side benefit is that having a voice over on your website will give you a leg up on your competition who may not be using audio on their site.
Improve Social Marketing Efforts With Custom Audio & Voice-Overs
So you’ve got a visual presence, are on all of the social networking sites and send messages like crazy but you’re finding that the human element, although seemingly everywhere you look, is oddly… missing.
How is it that you can have a photo, an about me paragraph, and hundreds of virtual friends but still miss the boat?
One thing probably nobody has told you about social marketing and social networking (that is, up until now) is that you can’t just have a visual presence online and expect to be the beneficiary of overwhelming success because of some strategically placed keywords and an enviable list of hobbies.
What you do need, however, is a way to talk to people naturally to give them a taste of who you are and what you sound like. People enjoy hearing the voices of other people, particularly if that person is of interest to them or has something to of value to offer.
Sounds good, you say, but how can you get down with the crowd when marketing to them without sounding salesy?
Audio & Social Marketing
One way is to record an audio message of yourself talking, perhaps even go as far as making a podcast, and post it on your social networking sites. Places like Facebook and MySpace give you the opportunity to share audio on your profile for others in your circle of acquaintance to listen to.
Listening to someone talk can be very reassuring, and for those being listened to, has the potential to be very profitable. This marketing technique, when blended with public relations, can be extremely effective. Using an audio recording as part of your approach to deliver a genuine message to spur on your company, product or service opens the door to a greater sense of community and shows that you’re reaching out and want to be part of the action.
What better way is there to build trust, virtually connect with others and develop a following online than to make yourself accessible using your voice, the most powerful tool in your arsenal?
You don’t have worry about too much in the technology department to provide an authentic sample of your personality when recording. You can easily make a no-frills MP3 recording on your own using free audio recording software, but if you want to kick it up a notch, I suggest spicing it up a bit with some music, sound effects and even the help of a professional voice actor.
Voice-Overs & Social Marketing
To really give them a treat, you might consider working with an internet voice talent on the recordings, perhaps even using their voice to brand your company. Now, if you are intimidated by audio recording, production or editing (maybe all of the above), it’s a no-brainer to go with someone who can look after all of it for you while adding significant value and letting you shine.
Your voice is a very important aspect of who you are, and when you’re in the trenches of online marketing and staking your ground in the vast landscape of social networking, it may be one of the only things that sets you apart from competitors in the same field. This is of particular importance if you happen to be the voice or personality at your company that is known to your customers and the public.
Where could customized voice over recordings for your business take your social marketing? Give it a shot and let me know how you do.
Multiply Conversion Rates With Audio Spots on Landing Pages and Sales Pages
Are you considering a unique or professional sounding voice over to improve the conversions on your landing page or sales page?
Turning to the Internet to find voice over talent has become one of the most popular means of successfully producing a high-impact, high ROI web audio ad.
Usually, your quest will start with a search engine. After tying in a description of what you are seeking, the search engine will produce a number of results. Tens of millions of people turn to the Internet each day to find answers to their questions, and that being said, millions search for better ways to do business online.
If you are reading this post, you are likely searching for voice-overs online. That’s perfect, because we specialize in the very service of providing professional Internet voice-over talent from all around the world, along with voice over talent for other industries as well..
The Way It Used To Be
Years ago, people seeking voice-overs had a long, expensive road before them when it came to finding a voice for their project. Usually the individual would start by calling an advertising agency, that ad agency would then contact their preferred talent agency, the talent agency would then hold a casting call, employ the aid of a casting director, a professional recording studio, and finally would result in the recruiting of a voice-over talent, the voice talent would travel to the recording studio, and from there, the recording process would begin.
That’s a lot of legwork, takes too long, and costs too much, don’t you agree?
For many companies, particularly “solopreneurs” and small businesses, budgets are limited making it very expensive to work with multiple organizations to get one job done.
The solution that many are discovering today is simple:
Go direct to the source to get the job done, quickly, professionally, and cost-effectively.
Finding voice-overs online is now a vital part of how business is done today. Searching online greatly streamlines the process of hiring a voice, enabling you to find what you are looking for within a few clicks and at no additional cost to you.
Searching online is one thing, but how do you know which search result is most relevant to your needs?
With there being so many websites out there, you could end up spending hours surfing through each website in the search results.
Wouldn’t it be great if there was a service that hosts everyone who records voice-overs?
We have consolidated the largest database of freelance voice-over talents and voice professionals. With over 7,000 talent capable of performing voice-overs, the perfect voice is just waiting to be found, listened to and hired.
We have worked to provide top-quality content for both voice actors and publishers and currently rank #1 in Google, Yahoo!, MSN, and a number of other search engines for voice-over keywords such as voice-overs, voice talents, voice-over jobs, and more. You’ll be able to find voice-overs at Voices.com with ease and confidence.
Once you are at Voices.com, you will be able to search for talent using our voice talent search engine, by listening to MP3 demos in the Featured Talent Categories, or by posting a voice-over job for voice talents to apply for at Voices.com.
Posting a job is the most popular option for those who want to collect a variety of voice samples, proposals, and price quotes.
Contacting voice-over talent for work is a straightforward activity. There are links to contact talents directly via email or even by phone if the talent has provided their telephone number.
Finding voice-overs online has never been easier, more convenient and affordable. When you go straight to the source, you save more than a few clicks… you’re saving time, resources, money, and energy not to mention the added perk of being able to select the perfect voice to record your voice-overs.
